Studio Smiles

Studio Smiles, a dental practice, sought a complete brand identity reflecting its core values of community and authentic connections. Dedicated to offering a warm and welcoming experience, the practice aimed to redefine the stereotypically clinical and intimidating perception often associated with dentistry, ensuring every client interaction is friendly and reassuring from the outset.

Client
Dental Practice

Category
Brand Identity

The concept behind the Studio Smile branding was that the lowercase font together with the colours created a warm and friendly brand.

The rounded corners featured across various brand applications contribute to the welcoming and gentle essence of the Studio Smiles brand.

The tone of voice for the Studio Smiles brand is friendly and inviting, and it's essential that this warmth shines through in all copy, especially on social media and print materials.